We amplify companies doing good in the world.

We deliver communication strategies that serve a greater purpose; sustainable stories that have an impact; and marketing campaigns that inspire change.

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pro·bi·ty

noun /ˈprōbədē/

Probity is defined as the adherence to the highest principles and ideals. We wholeheartedly believe that marketing plays an important role in igniting change in the world. Our passion lies in helping our partners spread their message and amplify their positive impact – and we are committed to doing it in a way that is honest and true.

Our name is a reminder of who we want to be, how we want to act, and who we want to collaborate with.

We partner with organizations that want to change the status quo.

Our clients are disruptors, innovative, purpose-driven, honest organizations
that are about more than profit.

  • “Marcela’s understanding of my company's needs, and deeply caring about how our message is communicated visually and verbally was impressive. Her dedication to her mission of amplifying companies that are making a positive impact on society and the environment separates her from the crowd in the best of ways.”


    Emily Charry Tissier, CEO Whale Seeker Inc.

  • “The reason I go with Marcela and Probity Marketing is that she thoroughly understands the added value of taking responsibilities from our company, and taking them as if they were hers, with professionalism and dedication. I would recommend Probity any day!”




    Thierry Rassam, General Director BridgeMTL

  • “Working on a rush timeline Marcela was able to quickly gather a TON of context to inform both a situational approach and the execution of a strategic framework. What impressed me most was her openness to learning my unique needs so she could deliver a bespoke solution that served both our global business and project specific objectives.”

    Gavin Seal, Senior Producer YouTube Shopify

  • “Marcela was very insightful and understood my needs right away. She helped me to structure my ideas and bring my vision into existence allowing me to implement the right content and architecture into our website and communication tools. Marcela was also very responsive and organized throughout the entire process.”


    Olivier Gagnon Gordillo, Lead Strategy & Development Quebec-Quantique

  • “Probity has been an invaluable partner in shaping and communicating Wisear's vision. Their profound understanding of our unique needs, coupled with a genuine commitment to amplifying our message, sets them apart. Probity's dedication to promoting companies like Wisear, striving to create a positive impact on society and innovation, is truly commendable.”

    Yacine Achiakh, Co-Founder & CEO Wisear

  • “It is a real pleasure to work with Probity. Marcela and her team are dedicated, passionate and skilled professionals - they take the time to really understand each of their clients’ unique needs and interests. Probity has helped amplify our impact by providing strategic, insightful, custom communications tools. All delivered on-time and on-budget, and with a smile!”

    Catherine Wood, Director of Programming Scout Environmental

What Makes Us Different?

 

Experience.

With over 10 years of experience marketing some of the biggest names in entertainment and licensing, we have the tools to take on even the biggest tasks.

Flexibility.

We are quick on our feet, resourceful, and adaptable – we thrive on challenges.

Passion.

We love what we do, and it shows. We’ll take care of your brand as if it were ours because we believe our success is intrinsically connected to yours.

Perspective.

We’ve worked with multinational corporations and start-ups alike, we are able to build bespoke solutions that merge the best from both worlds.

 
 

We Believe in Leading by Example.

All companies, regardless of size, have an important role to play in designing a more sustainable future, and we walk the talk.

Wondering What’s On Our Mind Lately?

Our thoughts section is a space where our team is free to express their point of view, share educational resources and give you an unfiltered window into the Probity Marketing journey.

 
thoughts
Reaching the LGBTQ Market: Do’s and Don’ts
Reaching the LGBTQ Market: Do’s and Don’ts

Featured Press.

 
 

“Being able to connect deeply with the work I
do and seeing everyone's instant positive reaction
when I introduce them to Probity reassures me that
I'm doing something right.”

— Marcela Quintero Aguirre, Founder & CEO | Probity Marketing Inc

Join the Conversation.

 
Let us help you find the right words and delivery method so your message is impactful and resonates with your audience. Wondering whether this is something you should be exploring for your business? Let's chat 👉 e-mail: hello@probitymarketing.com .
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